Raise the Bar

PRESS RELEASE

For immediate release:
Contact: Neha Patel, Raise the Bar, Miami Beach Program Director
Date: April 17, 2009
Phone: 786.385.8785
RaiseTheBarMB@gmail.com

“Raising the Bar” in Miami Beach
A unique program to promote Recycling at bars across Miami Beach

WHAT:

Raise the Bar, Miami Beach is an exciting pilot program designed to promote recycling at local bars across Miami Beach. Launching on Earth Day, April 22nd, 2009, the program will provide free recycling services to five select bars across the city through June 2009.  In a joint collaboration between the Environmental Coalition of Miami Beach (ECOMB) and World Waste Services, Inc., each bar will be provided with complimentary recycling bins and pick-up for the duration of the program.  Over 1,000 bottles and cans have already been recycled in the past week alone, and it is projected that over 15,000 more will be recycled by the end of June.  This is an unprecedented initiative generously funded by Hands On Miami’s Starbucks Youth Philanthropy Committee, but this is only the beginning.  Founded by committed volunteer / project coordinator, Neha Patel, and ECOMB Director, Luiz Rodrigues, it is intended that the program will eventually grow to incorporate all bars across Miami Beach.  Currently, only a small percentage of bars in Miami Beach recycle, despite that recycling is cost-effective, saves money and is mandated by law.  As a bold stride towards greenifying Miami Beach, the following bars have graciously committed to the program:  Abraxas Lounge, Purdy Lounge, Sobeho Bar, The Catalina, and Waxy O’Connor’s Irish Pub.

DATE:

Earth Day!  Wednesday, April 22nd, 2009

TIME

3:00 PM

Raise the Bar, Miami Beach Kick-off at The Catalina, 1732 Collins Avenue, Miami Beach

3:30 PM

Purdy Lounge, 1811 Purdy Avenue, Miami Beach

4:00 PM

Waxy O’Connor’s Irish Pub, 1248 Washington Avenue, Miami Beach

4:30 PM

Sobeho Bar, 235 Washinton Avenue, Miami Beach

5:00 PM

Happy Hour at Abraxas Lounge, 407 Meridian Avenue, Miami Beach

PRESS

Raise the Bar, Miami Beach will kick-off at The Catalina and journey south to Purdy Lounge, Waxy O’Connor’s Irish Pub, Sobeho Bar, and finally Abraxas Lounge for a celebratory happy hour.

ECOMB is a not-for-profit 501c(3) Florida Corporation founded in 1994 to promote sustainability in the City of Miami Beach. Each year ECOMB coordinates several of coastal cleanups as well a variety of awareness events / programs which encourage Miami Beach residents and visitors to adopt responsible environmental behaviors.

Since 1993, Hands On Miami, in partnership with United Way of Miami-Dade, has developed into Miami-Dade’s premier resource for volunteering. HOM provides flexibly scheduled, meaningful, direct service volunteer opportunities, organizes more than 75 service projects each month. www.handsonmiami.org